Marketing Executive

Job Details

  • Contract: Full Time
  • Hours: 39
  • Salary: on application
  • Posted On: January 9, 2023
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Level Developments are currently seeking a motivated and dynamic Marketing Executive to join their highly successful team based in Croydon, Greater London.

As Marketing Executive, you will be responsible for implementing the marketing strategy to drive more relevant traffic to our website and more direct enquiries to the sales team.

The successful candidate will be self-driven and with the ability to demonstrate considerable experience of marketing technical products in a business-to-business environment.

Responsibilities and Duties

Strategy

  • Assist in the development and implementation of the marketing strategy to drive more relevant traffic to our website, and more direct enquiries to the sales team.
  • Monitor progress of the strategy and to report these to the department and the senior management team

Marketing

  • Conduct keyword research and keyword rank tracking
  • Conduct and arrange website optimisations for improved SEO
  • Manage the paid search strategy
  • Deliver an email marketing strategy
  • Produce and arrange quality video content that meets the business marketing objectives.
  • Implement an advertising strategy with relevant social and other digital platforms
  • Produce and arrange written technical content for blogs, social posts, case studies and website articles
  • Manage the continuous improvement of the company website including the UI and UX
  • Manage external web developments projects and external marketing support
  • Monitor and report on key analytics
  • Research relevant exhibitions and contribute to their planning and organisation

Products and Markets

  • Research and analyse relevant market trends and competitors
  • Analyse feedback from customers, sales engineers, the wider sales team, distributors, and the senior management team
  • Identify opportunities for new products and new markets that are in line with the overall business strategy

Senior Management Team

  • Provide reporting on the marketing key performance indicators

 Skills and experience required

Essential Attributes

  • Extensive experience of marketing technical products in a business-to-business environment
  • Relevant higher-level qualification, such as Bachelors’ degree in business or marketing (desirable)
  • Experience with a wide range of marketing methods (exhibitions, trade press, SEO, adwords, social media etc.)
  • Minimum GCSE level (or equivalent) in English and Maths
  • Highly competent computer skills with advanced use of Excel and data handling and presentation
  • Ability to demonstrate an elevated level of written and spoken English
  • Experienced in Photo and video editing
  • Basic design experience and the use of Design software
  • html and relevant web coding language(s) (desirable)

Personal Attributes

  • Strong Commercial awareness
  • Excellent communication skills
  • Able to demonstrate concentration, accuracy, and attention to detail
  • Customer focussed
  • Able to prioritise and manage a busy workload

Compensation & Benefits

  • Permanent role, Monday to Friday (Full time – 39 hrs)
  • Competitive salary (Based on experience)
  • Company pension scheme
  • Bi-annual profit related/performance bonus
  • 32 days holiday incl. bank & public holidays

 If you think you have the applicable experience, and are looking for a challenge, this is a superb opportunity to continue to develop your career, we are very keen to hear from you. Please contact us at [email protected] if you would like a copy of the full job description.

 

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